What we built
We gave Personal Health Reset its own editorial website. The story moves from the idea to the five-day experience, Richard as host, the finca, practical details and the support that continues after the stay.
A retreat explained as a journey, not just a destination.
View the websiteWebsite
Research, design and development by Florian Strobel.
Preview project; public launch is not confirmed.
A retreat is not an impulse purchase. People commit money, time and trust. The site must first orient them, then earn a personal enquiry.
A considered health retreat is a big decision. People need to understand the host, the place, the programme and what happens after Mallorca before they can decide whether to ask for a place.
Personal Health Reset
Every page answers a different hesitation
Personal Health Reset describes preparation, five days on Mallorca and support afterwards. This sequence makes a complex offer easier to judge.
Is this for me?
The homepage states duration, place, group size and price early. The concept page explains what the reset is and what it is not.
Can I picture it?
The journey page follows the phases before, during and after Mallorca. Real finca photographs and a host page introduce Richard and the setting before asking for personal details.
What actually happens?
Support, details, FAQ and articles answer questions about movement, food, rest, preparation and the two weeks afterwards. Unconfirmed operational details stay marked as open.
Do I want to talk?
The invitation to enquire is deliberately personal. For this high-consideration offer, a qualified conversation is a better goal than an impulsive checkout.
Personal Health Reset
Trust accumulates page by page
The conversion path pairs evocative imagery with concrete facts. Each route reduces a different uncertainty and returns to the conversation without artificial urgency.
- 01Concept page for positioning and audience
- 02Journey page for the offer’s phases
- 03Host page with Richard’s supplied photographs and biography
- 04Finca and details pages for place and practical questions
- 05Support page for the time after the stay
- 06FAQ, journal and recurring invitation to enquire
The site gives interested people a clear basis for a personal conversation. Booking delivery and public launch are still pending, so the preview does not accept an application.
The result is a clear decision path for a considered purchase. The technical preview does not yet accept applications; delivery and organizer details must be ready first.
What should yours do?
A distinctive website, a booking journey or an entire platform: we can design the right system around your business and the people using it.